Verizon Wireless, provider of the U.S.’s largest and most reliable 3G network, and RecycleBank, which manages the U.S.’s premier recycling-rewards and loyalty program, have teamed up to help increase the curbside recycling rate in households across the Philadelphia Tri-State region.
The partnership – a first of its kind for Verizon Wireless and RecycleBank – offers additional benefits for those participating in the innovative recycling rewards program.
RecycleBank, which services more than 300 communities across the U.S. and in the United Kingdom, rewards consumers for green actions such as curbside recycling.
In Philadelphia, the company works closely with the city’s Streets Department to encourage recycling through the Philadelphia Recycling Rewards program
“This is the first time RecycleBank has joined forces with a wireless company to make curbside recycling more rewarding for households,” says Ron Gonen, CEO and co-founder of RecycleBank. “This innovative partnership will allow us to offer additional incentives for RecycleBank members in the Philadelphia tri-state area and help us achieve our common goal of increasing recycling.”
Residents who participate in the program can potentially earn hundreds of dollars of rewards points each year for recycling. The points can be redeemed through RecycleBank for groceries, gift cards, merchandise and entertainment at hundreds of participating local and national merchants.
Additionally, residents have the option to donate their points to the RecycleBank Green Schools program.
Through its exclusive partnership with RecycleBank, Verizon Wireless is offering additional incentives to residents in southeastern Pennsylvania, southern New Jersey and Delaware to help increase residential recycling, including 50 bonus RecycleBank points for the first 10,000 consumers to sign up for the program
As well, the first 500 RecycleBank members who sign a two-year contract for Verizon Wireless service will receive double their curbside recycling points for the entire two-year period.
“This initiative is yet another way we are continuing our strong track record of fostering sustainability both inside our business and in the communities we serve,” says Mario Turco, president of Verizon Wireless’ Philadelphia Tri-State Region. “It’s a win-win for local economies, the environment and our customers.”