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Green Dot packaging recycling program (June 07, 2002)

A new web site -- www.greendot.ca -- was recently launched to feature background information on the Green Dot, lice...


A new web site — www.greendot.ca — was recently launched to feature background information on the Green Dot, licensing of it and use as a registered trademark in Canada. Last year, CSR: Corporations Supporting Recycling and PRO EUROPE, the umbrella organization of Green Dot in Europe, concluded a license agreement for the use of the Green Dot trademark in Canada, the first North American licensee of the system.

At this time the trademark cannot be used as a symbol to denote financial support to a recycling program, but CSR will protect the trademark in Canada by charging a licensing fee. The fee for one year (2002) is CDN $1,000 plus $70 GST. The fee is based on cost recovery to administer the licensing and use of the Green Dot.

By recycling about 2.3 million tonnes of lightweight packaging (aluminum, plastics, composites and tinplate), the German Dual System prevented the release of approximately 400,000 tonnes of carbon dioxide in Germany in 2001, according to the CEO of the Duales System. The Dual System licenses the "Green Dot" recycling identification to indicate a brand owner has contributed to a recycling or stewardship fund for consumer packaging and products.

Contact Barbara McConnell at 416-594-3456 or mcconnell@csr.org


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