The new EcoDisc — a breakthrough, environmentally friendly DVD engineered to use 50 per cent less polycarbonate, 50 per cent less energy in production and produce 52 per cent less carbon dioxide emissions — launched in North America today. Slated initially for the prerecorded optical disc market, EcoDisc is now available as a single-layer DVD5, with a dual-layer DVD9 and an EcoDisc CD scheduled as the next EcoDisc products.
In use across Europe for the past two years, the EcoDisc offers a commercially viable and more eco-friendly alternative to the standard DVD. Engineered with its impact on the environment in mind, and using today’s materials and technology, the EcoDisc has all the advantages of a standard DVD with the same capacity, playability, optical and electrical properties.
But the EcoDisc is not only thinner, lighter and more flexible than a standard DVD, it is also entirely free of the non-biodegradable, toxic bonder that is used to bond the two halves of a standard DVD.
“Sustainability has become a core value in the business strategies of many larger companies today,” says Wilhelm F. Mittrich, Managing Director, EcoDisc Technology AG. “We have introduced EcoDisc to help strengthen that sustainability, and we are convinced that this innovative product will turn the DVD market green.”
The thinner EcoDisc reduces the transport volume from factory to the consumer, thereby reducing freight cost and conserving fuel. It also increases warehouse storage capacity, and its lighter weight saves on postage. Its flexibility guarantees stronger durability when it is being handled, packaged or mailed to consumers.
Any already existing DVD5s can be replaced by EcoDisc without any change in the source material, editing, authoring or packaging processes. The EcoDisc was invented in 2006 and has patents pending in all major markets worldwide. Since manufacturing started in Europe during the summer of 2007, tens of millions of EcoDiscs have been produced and distributed.
When it comes to the end of its life cycle, the EcoDisc can be easily recycled thanks to the absence of any toxic bonder.
The EcoDisc has already been the subject of some controversy, generated when the Tokyo-based lobbying group the DVD Forum attempted to stop all its DVD licensees from utilizing the EcoDisc. Last week a European court granted a preliminary injunction against the DVD Forum, prohibiting the group from barring its DVD licensees to use the EcoDisc.
More information about the EcoDisc is available at www.EcoDiscDVD.net