TORONTO – Nutrition-focused infant and toddler food brand Love Child Organics is now providing consumers a free, easy way to recycle its packaging. Through a new partnership with TerraCycle, Love Child Organics created the Love Child Organics Recycling Program to provide consumers a method of recycling their BPA-free pouches, snack wrappers and bags.
“Love Child is thrilled to partner with TerraCycle on this initiative,” said Erin Grosberg, senior brand manager of Love Child Organics.
“Since our founding in 2013, our mission has been to provide consumers with healthy, clean and organic baby and children’s food products that are ethically and sustainably sourced. We can now proudly add recyclability to our sustainability promise. We are aware of consumer trends and the need to deliver a recycling solution as many baby food and snacks items are not currently recyclable in Canada. As a transparent values-driven company, working with TerraCycle is a natural fit,”
Though technically recyclable, flexible plastic packaging often ends up in landfills due to the high cost of recycling these mixed plastics. This new recycling program means the baby food pouches and snack wrappers are now 100 percent recyclable, providing nationwide access to a solution that will prevent these recyclables from entering the waste stream.
Once collected, the pouches are cleaned and melted into hard plastic that can be remolded to make new recycled products. Additionally, for every one pound of waste shipped to TerraCycle, collectors can earn $1 to donate to a non-profit, school or charitable organization of their choice.
“Consumers who enjoy Love Child Organics’ sustainably-sourced foods and snacks can now help the planet by recycling their used pouches and snack wrappers,” said TerraCycle CEO and founder Tom Szaky.
“Thanks to Love Child Organics, consumers have an opportunity to divert packaging from landfills and provide material for the manufacture of new products.”
The recycling program is open to any interested individual, school, office, or community organization.