RONA Inc., the Canadian distributor and retailer of hardware, renovation and gardening products, continues to help Canadians reduce their environmental impact with the launch of its in-store paint recovery program in British Columbia, Alberta and Saskatchewan.
Consumers can now drop off cans of any brand of old or unused paint at any RONA or TOTEM Building Supplies store, no purchase necessary. By promoting the recovery of paint products, RONA provides consumers with an easy, convenient and economical way to do their part in protecting the environment.
RONA has been a Canadian pioneer in paint recovery from the start with the introduction of its recovery and recycling program 14 years ago in Quebec, followed by Ontario in 2008. Since its inception, the company’s program has prevented more than 15 million kilograms of leftover paint and paint cans from ending up in landfills. Nearly all the recovered paint has been recycled, producing 9.3 million kilograms of new paint (equivalent to 4.9 million gallons).
“We believe the correlation of green consumer habits is closely tied to availability and convenience,” says Luc Rodier, RONA’s Vice President for Western Canada. “[We] know from experience that it is easy for customers to remember to bring their unused paint to our stores when shopping for hardware and home renovation products.”
The introduction of the program in the three western provinces is a significant new contribution to paint recovery and recycling efforts in Canada and will result in a total of nearly 500 RONA paint collection points across the country. In-store promotions will continue to remind RONA and TOTEM Building Supplies customers to help keep unused paint out of landfills and waterways by participating.
Many types of home paint (latex, alkyd and stains) are accepted. The program does not include plastic paint, car paint, industrial paint, aluminum paint, road sign paint, granular dye, surface conditioners, varnish, solvents, tar, adhesives or preservative. RONA participates in paint recovery and recycling in partnership with industry funded organizations, including the Product Care Association (PCA), which manages product stewardship programs for household hazardous and special waste on behalf of its members across Canada.
A detailed list of the specific products accepted in the program is available at ronaeco.ca
Guy Crittenden is editor of this magazine. Contact Guy at firstname.lastname@example.org